If you’re like most business owners, learning that there’s a new option for marketing your law firm should definitely grab your interest. If you heard the option comes from Google, you’d be nothing short of thrilled. So, if you’ve already heard of Google’s Local Services Ads (LSAs), you may already be looking for room in […]

Experts often compare Mass Torts to the stock market, due to the risk involved and the opportunities for profits and big returns. One of the most current and untapped opportunities for your Law Firm is the Talcum Powder Tort, and today we’ll explain why you need to get involved now. In a previous article, we […]

People often talk about remarketing and retargeting as if they are the same thing, without considering their differences. However, that’s not always the case, as there are specific vital points that you should be aware of when considering them for your Law Firm’s paid marketing strategies.  In previous articles, we touched on the subjects as […]

Personal Injury Attorneys are among those who pay the closest attention to digital marketing and, as a matter of fact, PPC for their law firms. Vehicle accidents are among their most sought after cases, but what’s the correlation between road traffic and search intent?   Law firms always look for new clients, for new signed cases, […]

Pay Per Click is one of the best investments your Law Firm can make, yielding immediate results, and excellent ROI. Did you know that Google attributes a Quality Score to your Ads, determining your Cost Per Click (CPC) and potentially Ad ranking?   The world of Search Engine Marketing for Law Firms is complex and competitive, […]

Editor’s Note: This post was originally published on October 20nd 2020 and was updated on June 2nd, 2021 for accuracy and comprehensiveness. Capturing leads and then converting them to potentially signed cases has always been a top priority for Law Firms. Now the Google Search Network offers more options, increasing your opportunities.  We’ve talked a […]

Are you an attorney handling Work Injury cases in the greater DC area? Bilingual PPC is the best investment you can make to sign more cases and increase your Law Firm’s profits with digital marketing. We’ve talked multiple times about the significance of investing in bilingual PPC for Workers Compensation law firms, and we’ve looked […]

Investing in digital marketing and bilingual PPC is the first step towards increasing your Law Firm’s caseload and maximizing your investment. But are you ready to take the new cases that will come your way? We keep preaching that investing in bilingual PPC is the best decision you can make for your Law Firm’s growth, […]

Growing your Law Firm is a complex process, requiring hard work and optimizations, from effective and empathetic litigation to digital marketing and the right intake you need to be on top of everything. One of the vital elements is planning and knowing your law firm’s ideal client, your desired buyer persona.    No matter if you’re […]

If you are a PI Attorney located in New York or New Jersey and you aren’t investing in bilingual PPC to increase your caseload, you’re missing out on your most significant opportunity.  In previous articles, we’ve talked about the value of bilingual PPC for PI law firms. We’ve uncovered the impact of the COVID-19 pandemic […]

Google has widened its LSAs ad unit, making it available to more Law Firms. Here’s what it takes to start showing your Local Services Ads.  LSAs (Local Services Ads) have been around for a while now, with great success in some verticals, such as HVAC and home services. Still, the legal vertical had only been […]

Did you know that your competitors can show Google Ads over your Law Firm’s organic result, trying to take advantage of your brand name? No matter if you consider this unethical, Google does not and it happens, so here’s what you need to do to act proactively.  Law Firms, just like yours, invest in digital […]

Does your law firm handle Immigration cases? Investing in PPC is the best decision you can make to get in front of your local market and sign more cases. Everything digital has been on the rise in recent years, and this has been even more prominent nowadays, amid COVID-19. The days of social distancing and […]

Have you looked into the opportunities your law firm can get with Mass Torts? Let’s explore the most important lawsuits for 2020, their digital marketing approach, their potential, and the latest developments. People often compare Mass Torts to the stock market, meaning that there’s risk involved, but there is also an opportunity for profit. If […]

Do you handle Personal Injury cases? With this guide, you’ll get 7 proven ways that will help you sign more PI cases for your law firm.  Do you wonder what’s the digital marketing strategy that yields the best ROI for Personal Injury law firms? Based on our experience, the best way to increase your PI […]