NANA – comes from banana.
TO – comes from pagoto, which means ice cream in Greek.
Before founding Nanato Media, we scouted several cities to find the right location to launch the digital marketing brand. Austin, became a strong contender because of its deep Mexican-American roots.
One night, during a visit to Austin, our founders Natalie and Liel, and their two-year-old daughter Juliana, stumbled upon a food truck called Bananarchy. This trailer sold frozen banana treats, complete with every topping you can imagine. Needless to say, it was delicious! The next day, on their way to the airport, little Juliana asked for a “Nanato.” At that time ,Juliana barely talked and tended to mix languages. She now speaks four languages fluently.
Natalie and Liel scratched their heads. Juliana repeated her request again: “Nanato”. Then again. And again. Finally, they got it. Juliana wanted BaNANA-PagoTO. In other words, she wanted another frozen banana from Bananarchy.
Apart from thinking that it was endlessly cute, Natalie and Liel also thought that if a two-year old that doesn’t know yet how to talk can say NANA-TO, then anyone can, and when we say anyone we mean anyone in the world, no matter their origin, language or age. And like that, Nanato Media was born to help businesses across the globe multiply their digital marketing results.