Certified Fresh English and Spanish SEO Marketing for Law Firms
It’s a link-eat-link world out in the Wild Wild West of the world wide web. With the amount of content available to consumers, it’s no wonder companies go to extreme lengths to get their attention. After all, if you’re not showing up on the first page of a search engine, the odds of a customer finding you go down. Like, way down. That’s why having an English and Spanish SEO legal marketing strategy is integral for law firms looking to build their Hispanic client base and overall online visibility. Through consistent SEO marketing that creates valuable content and a smooth website experience, we increase the quality and quantity of your prospects by getting you in front of your target audience when they’re looking for you.
We Want YOU to SEO Your Website
If your law firm has made ample effort to hit the top of the SERPs without much luck, the benefits of SEO can feel pretty elusive. Where is all this organic traffic digital marketing gurus speak of?! However, if you’re looking to increase your caseload and win clients in the Latinx market, SEO marketing has to be a key part of your strategy. As SEO pros, we’ve built our company on the power of bilingual SEO and its ability to boost your company’s organic traffic, especially for Latinx prospects. Here’ just a few ways we get you to the top:
No Tricks, Just Treats
Technical errors, link building errors, content mistakes, oh my! The thing about SEO is that it takes some time before you start to see major results. The good news is, once you get the ball rolling, those results compound on each other, increasing your ROI exponentially. The bad news is, it wears on the patience of some. As a resulte, there are plenty of companies out there that try to game the system by buying links or keyword stuffing their sites. This isn’t just poor sportsmanships, it’s actually against Google’s guidelines and policies, and you better believe, with so many sites vying for top position, Google doesn’t take too kindly to those looking to manipulate their algorithm. Our trick? Trick question. We don’t use tricks. We just build high-quality content on a technically perfect site that lets Google know that you know how to attract, engage, and add value to their users.
SEO and the Importance of Authentic Spanish Content
So you want to attract clients from the Hispanic market, but you don’t quite know how. We’re here to solve the mystery. It’s high-quality, culturally relevant Spanish content made by yours truly. Don’t get us wrong, Spanish ads are a great first step to generating leads from this market. However, once Hispanic prospects click onto your page, they are going to want to see content that continues to address their specific needs in their own language. We provide this through transcreation. It’s like translation but better. Why? Because as a fully bilingual agency, we create original and unique content in Spanish that will feel culturally relevant to your prospective clients. Highly relevant English and Spanish content doesn’t just make your organic listing better, it makes your actual content more likely to convert Latinx leads that click onto your site because they’ll know that your understanding of what they are looking for extends beyond a simple translation.
To SEO and Beyond!
Our bilingual SEO will have you flying in style right to the top of the SERPs. Might we introduce you to a few other services we offer too? With over 15 years of experience generating Hispanic prospects for law firms, we’re pros at using SEO, paid ads, and more to make sure you’re firing on all cylinders. You help your clients. Leave the rest to us.
Lead Tracking Dashboard
Getting too many leads for your business is our favorite problem to have. When your business starts to focus on bilingual PPC and Google Ads with our agency, those leads will start to come in fast. Luckily, we’ve had a lot of practice and have created a perfect solution. To keep your leads organized, every Nanato Media client gets access to a lead-tracking dashboard to, as I’m sure you can guess, track your leads, whether by web form or by phone. Here are just some of the things you can do from your custom dashboard:
English and Spanish SEO that will make you pop right to the top.
SEO is a long game that lets your prospective customers know you’re at the top of your game. Show Hispanic prospects you’re in it for the long haul with consistent content that connects on a cultural level.
Legal Marketing Blog
Content curious? Don’t be shy. Our blog will keep you up to date on the latest news and trends in legal marketing.
Although radio marketing may no longer be ideal for every professional, if you’re an attorney (particularly one marketing to the Hispanic/Latinx market), radio can still be an effective tool. Now may actually represent an ideal time to place a greater emphasis on radio marketing.
To understand this trend, you must first understand what the metaverse is, and what differentiates it from the internet landscape with which we’re already familiar. This overview will provide a general explanation, while also covering how law firms can leverage the metaverse to attract more clients.
It’s important to familiarize yourself with attorney digital marketing best practices if you wish to thrive. That said, attorney digital marketing trends are always shifting. Strategies that yielded results a couple of years ago might not be as effective today.