Liel Levy didn’t just grow into the world of Hispanic legal marketing—he was practically raised in it.
Born and raised in Mexico City, Liel spent his summers in California, working at his family’s groundbreaking lead generation agency, the first to focus on injured Latinos. As a child, he handed out balloons at community outreach events, quickly learning the power of community connection. By his teenage years, Liel was involved in intake, developing a deep understanding of acculturation and the needs of U.S. Latino clients. As he moved into business development, he learned how to successfully run multichannel strategies to dominate the Hispanic market at a national level.
Before co-founding Nanato Media, Liel built a thriving international career in luxury hospitality, working with prestigious global brands like Ritz-Carlton, Four Seasons, and Mandarin Oriental. During this time, he sharpened his expertise in client experience and mastered the art of being client-centric, skills that became the foundation of his success in legal marketing.
Now, as the co-founder of Nanato Media, the fastest-growing Hispanic legal marketing agency in the U.S., Liel advises many of the largest Hispanic-focused law firms in the country. Some of his clients have settled over a billion dollars in Hispanic client cases. He is also the author of two award-winning, best-selling books: “Beyond Se Habla Español: How Lawyers Win the Hispanic Market” and “En español también es marketing: Consigue el sueño americano usando tu idioma”
Liel’s influence goes beyond his agency. As an active member of the Hispanic Marketing Council, he helps shape the future of Latino marketing. U.S. Latinos trust his insights, which is why Univision, Telemundo, and Vision Latina frequently feature him, sharing his expertise with millions of viewers on how to authentically connect with the Latino community through marketing and technology.
Having consulted for over 100 law firms, Liel’s unique combination of cultural expertise, hands-on experience, and innovative strategies has transformed how firms approach Latino marketing. His proven methods drive growth and empower firms to earn credibility and position themselves as the go-to law firm for Latinos in their market.
Natalie, the ultimate digital marketing pioneer, was ahead of her time! Long before Instagram influencers and Facebook business platforms became a thing, she had already cracked the code of leveraging social media to grow and monetize brands.
Picture this: It was the summer of 2009, and Natalie's Facebook page centered around beauty was making waves in sunny Greece. She turned her social media experiment into a roaring success, even before the world caught on.
But Natalie isn’t just a social media wizard. She's got the academic background to back up her expertise too. As the VP of Marketing at Nanato Media, she holds an MBA and taught Corporate Strategy and Business Marketing at the University of West London in the UK. Oh, and having called home Spain and Mexico, she’s fluent in Spanish.
It's no wonder she was the perfect fit when she was appointed CMO for the largest US Hispanic legal advertiser in 2010. She was ready to take on the challenge head-on. Natalie fondly recalls the pivotal moment she realized her true mission: transforming a $15 million yearly budget offline strategy into a digital-first strategy.
Back in 2010, only a handful of digital marketing agencies focused on the legal industry, let alone with any experience in the Hispanic market. So what did our savvy CMO do? She built her own in-house team. ¡Y vaya, did they deliver!
They became the first-ever Google Premier partner agency in the US with a special focus on Hispanics. The company skyrocketed, the marketing budget shrank to a fraction, and guess what? Everyone else tried to keep up but couldn't catch up with Natalie's team. Fast forward to today, and Natalie continues to shake up the Hispanic legal marketing landscape at Nanato Media, rewriting the rulebook, pushing boundaries, and leaving the competition in the dust.
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